Presenting Sponsor

Agenda

Elevating and Personalizing In-Store Customer Experiences

May 31, 2023

11:45 am

- 12:30 pm

Speakers:

Ranjeeta Singh

SVP and Head of Advanced Products and Services Group

Bell

Ivano Pirro

VP, Sales and Customer Experience

The Source, Bell and Virgin Plus

Matthew Leppanen

Director of Marketing, Advanced Products and Solutions Department

Bell

Online shopping has long held the advantage when it comes to gathering data and personalizing the customer experience. Not only has digital retail disrupted the industry, but customers now expect a personalized experience whenever (and however) they shop – including at bricks and mortar venues. This session will outline how you can leverage store-level information and hyper-local behavioral insights to make informed decisions and elevate each shopper’s store experience. Bell, one of Canada’s largest retailers, shares how they leverage AI and actionable analytics to enhance the in-store experience– all while driving costs down across their 800 Canadian locations.

Sponsored by:

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