Presenting Sponsor

Agenda

The Shifting Landscape of Consumer Loyalty

May 31, 2023

11:45 am

- 12:30 pm

Speakers:

Mike McDowell

Vice President of Loyalty Programs and Partnerships

Parkland

Colleen Martin

Colleen Martin

Chief Revenue Officer

Caddle

Overview of the latest Caddle research delving into consumer behaviour with retailer loyalty programs in Canada.  Understanding Canadian consumer preferences when it comes to loyalty programs, including the types of rewards and incentives that are most appealing, as well as the factors that influence consumer participation and engagement inside the omnichannel environment.

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