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What Labour Shortage? A Shopper’s Perspective.

May 30, 2023

11:30 am

- 12:15 pm

Speakers:

Luc Dumont

VP, Consumer Insights

Leger

Luc Dumont

VP, Consumer Insights

Luc, Vice-President, Insights, has been part of the Leger team since 2006.

He has more than 25 years of experience in quantitative and qualitative market research, notably in customer experience, usability, product development and innovation studies. Luc is a seasoned focus group moderator and, throughout his long career, has been called upon to conduct qualitative research in several countries.

His mission is to help Leger clients create and adapt experiential strategies to build customer loyalty and strengthen brand attachment.

Luc is also a media spokesperson at Leger for a multitude of topics, including customer journeys, new product research, market studies, brand image and positioning and qualitative research.

Speaking at:

Christian Bourque

Executive Vice President

Leger

Christian Bourque

Executive Vice President

Christian has been with Leger since 1999. He is an executive vice-president and partner and manages the Montreal team of close to thirty researchers.

Christian has over 25 years of experience in public opinion and market research in both quantitative and qualitative research. Throughout his career, he has also been an expert witness in front of numerous courts of law where survey evidence is presented. Christian can seamlessly work, moderate, present and engage audiences in both official languages.

As a media spokesperson for Leger, he can often be heard commenting on Canadian politics and society. He is also very present on the speaker tour as a captivating storyteller who brings data to life. Christian is also a consumer trend analyst for the CBC and still teaches research methodology at the Université de Montréal.

In addition, Christian is a Certified Analytics and Intelligence Professional (CAIP).

Speaking at:

This presentation will provide a shopper’s perspective on the impacts felt in-store due to labour shortages in retail.  Not only will it focus on perceived impacts by industry sector but also look at consumer attitudes towards potential long-term solutions.

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