Les Haut-Parleurs

Frederick is a retail industry leader with 25 years of experience and a passion for brands and marketing technology. Before moving to Canada in 2012 to join FGL Sports to oversee Marketing and eCommerce, he occupied various senior executive marketing positions for prestigious organization such as Pepsi, Nokia, Microsoft and more recently LG Electronics at the HQ in Seoul Korea where he was leading the global brand strategy and digital team. Over the past two years, he has also been driving the integration of generative AI into marketing workflows, starting with the adoption of tools like Jasper.

Tobaccowala was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators. He is one of only 300 people elected to the Advertising Hall of Fame since 1948.

Rishad is the author of “Restoring the Soul of Business: Staying Human in The Age of Data” which helps people think, feel, and see differently about how to grow their companies, their teams and themselves to remain relevant in transformational time and  “Rethinking Work”  which helps people thrive amidst the seismic changes that will occur at work due a combination of changing demographics, new mindsets, the rise of distributed work, and the spread of AI.

Rishad is the host of the What Next? podcast and publishes a thought letter called “The Future Does Not Fit into the Containers of the Past” which is read by 30,000 every week.

Rishad Tobaccowala remains a Senior Advisor to the Publicis Groupe where he has spent his entire 37 career, most recently serving as the Chief Growth Officer and Chief Strategist of the 100,000+ person firm. Prior to those roles Rishad was the Chairman of Digitas and Razorfish.

Rishad serves as a board director or advisor to a host of firms including LoopMe, Journey, Growth Catalyst Partners, Dumbstruck, Shift Paradigm, Quilt. Ai and Qualsights.

Rishad is also the Chairman of the Tobaccowala Foundation which helps over 10,000+ people in India.

Rishad has an MBA from the University of Chicago Booth School and a BS in Mathematics from the University of Bombay.

Ekaterina is a growth-driven marketing leader who blends corporate executive expertise with creator-level consumer engagement. As Vice President of Marketing at Miele, she leads brand strategy, digital transformation, and consumer experience across premium markets. Her career spans executive roles at L’Oréal and in the pharmaceutical sector, where she built high-performing teams and drove innovation through rapid industry change.

Outside the boardroom, her educational content has attracted over 500 million views, giving her a unique understanding of how modern audiences engage, decide, and connect. She brings this creative lens to building brands that not only grow but also resonate deeply with consumers and inspire teams to deliver lasting impact.

Noah is a seasoned executive with over 15 years of experience driving growth and innovation across the retail industry. Currently serving as VP/GM of Digital Loyalty at Loblaw, Noah leads a team of 50+ in advancing Canada’s largest loyalty program, PC Optimum, and oversees all digital communications across Loblaw Companies. 

Previously, Noah served as VP/GM of Joe Fresh eCommerce, where he enhanced operational efficiency, implemented scalable fulfillment solutions, and optimized overall business performance. His ability to lead cross-functional teams, optimize digital operations, and drive measurable outcomes has been consistent throughout his career, including leadership roles at Psycho Bunny, Mackage, and Ardene.