Beyond Satisfaction: Unlocking What Drives Consumers in 2025

Michael is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience and has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions with C-level executives and participated on thought leadership panels worldwide.

Michael is also the producer and host of a network of leading podcasts, including Canada’s top retail industry podcast, The Voice of Retail, plus the Remarkable Retail with author Steve Dennis, Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois, all available on Apple, Spotify, Amazon and all major podcast platforms.

Sandra is the founder of AnotherStory Consulting Inc., a firm that helps leaders fast-track growth strategies without the bureaucracy of big consulting firms. With deep experience building branded customer experiences across channels, Sandra helps leadership teams reset their strategic focus, build an actionable strategy and get it into market quickly.  

Known for her ability to drive customer growth and define compelling value propositions, Sandra brings both speed and impact. Her insights are grounded in a career that spans both client and consulting sides—beginning in hands-on retail operations and evolving into leading brand activations for national and global clients. 

Sandra’s industry experience includes grocery, fashion, mass retail, B2B enterprise, senior living, healthcare, and CPG.