Think Blink: Designing Brands Consumers Feel First

Loyalty isn’t earned through logic, it’s triggered in a blink. Jean-Pierre Lacroix, author of Think Blink Manifesto, and Debbie Lai, VP Marketing at Staples, explore how retailers can build brands that connect instantly and authentically with consumers. From powerful brand storytelling and emotive design to community building and emerging tools like AI, this conversation covers the tools retailers need to create deeper loyalty and lasting emotional connections with your customers.