Mamta has over a decade of experience leading initiatives that directly address customer needs and support business growth. Her deep understanding of the market and customer influences has enabled her to launch direct marketing products and online solutions, develop communication strategies that are customer focused and curate segment-based content to support business development. Mamta was recently responsible for developing and executing marketing strategies with a focus on driving growth of the parcels business and nurturing customer relationships. She now leads a team of marketing professionals responsible for crafting and delivering the voice of business in market – defining value propositions and messaging by segment, channel, and audience – reaching businesses through effective communication, marketing, and selling strategies.
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