Fast Five Sponsor Highlight – Main Stage
Retail media ad spend is projected to reach $140 billion this year, over 20% of global ad spend. Most Retail Media Network revenue currently comes from online and mobile advertising, but these channels have plateaued. Chris Riegel, CEO of STRATACACHE shares a 3 point plan to supercharge future growth that increases the enterprise value of in-store monetization and effectiveness of the right in-store media for shoppers, merchants, and brands.