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AI Powered Marketing and Insights for Strategic Growth

May 29, 2024

11:45 am

- 12:30 pm

Speakers:

David Waterfall

VP Marketing

Mr Lube

David Waterfall

VP Marketing

Speaking at:

Adam Luck

Managing Director, Canada

DAC

Adam Luck

Managing Director, Canada

Adam Luck is a digital agency leader with 20+ years driving results for clients and agencies alike. Adam focuses on understanding client challenges/opportunities and assembling talented people to help solve the problem collaboratively. Currently Adam is serving as the Managing Director, Canada for DAC, an international digital performance agency recognized by Forrester as one of the top Performance Marketing Agencies globally. Previously Adam has worked at some of Canada’s finest media and creative agencies including Initiative, Reprise, Grip Limited, and Cossette. Adam is an HBA graduate from the Ivey Business School at Western University.

Speaking at:

AI is revolutionizing marketing, ushering in enhanced personalization and streamlined processes. David Waterfall, VP Marketing with Mr. Lube shares how AI has been a key tool for strategic expansion including identifying potential new locations and enabling hyper-localized marketing. Leave this session with new ideas about what AI powered digital marketing can do for growth and attracting a broader customer base.

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